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- Since
1990, Mr. Krones has conducted numerous studies where
interviewing is conducted "on site", including
mass merchandise stores, restaurants, specialty retailers,
and supermarkets. This experience has made him well-aware
of the unique challenges that are presented when conducting
research in this fashion.
- Mr.
Krones began his marketing research career in 1987 with
Perception Research Services, a firm specializing in the
evaluation of consumer packaging, print advertisements,
and signage. From there, he spent more than six years
at Elrick & Lavidge, broadening his consumer and business-to-business
background. While at E&L, he received the
Equifax "Winner's Club" award for outstanding
performance for three consecutive years. After a brief
stop at ICR in Media, PA, he spent more than six years
at
Bruno & Ridgway Research Associates.
- Mr.
Krones holds an M.A. in Communications from the prestigious
Annenberg School for Communication at the University of
Pennsylvania in Philadelphia. He received his A.B. in
Communication
Studies from Muhlenberg College in Allentown, Pennsylvania.
2010
© Marc Krones Market Research LLC
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